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Allannie

The “Allannie” collection was inspired by the film “Annie Hall”, Annei Hall is a romantic comedy film released on April 20, 1977 directed by Woody Allen. This film tells the true love story between Woody Allen and Diane Keaton.
Diane Keaton’s clothing as Annie Hall at that time inspired layered clothing and changed the perception that pants were only worn everyday at home to going out clothes.
In the early 70s it also began with the continuation of the slightly preppy hippie style with emphasis and handmade decorations such as patchwork, crochet, knitting, embroidery, dying.

The materials we use are linen cotton, cotton with dying motifs and plaid motifs with brown, navy, terracotta colors that we take from the Annie Hall film, the Nostalgic fashion trend is the trend that we use in this collection

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BLAU

Blau is a collection inspired by the Baluran tourist spot located in Banyuputih Situbondo, East Java, Indonesia. There is a Bekol savanna with exotic grass and plants, There is also a vast savanna and forest in which there are several animals, Barren fields of dry trees and rocks. In the afternoon there is a beautiful sunset view.

This collection has a casual style with a ready to wear deluxe concept, comfortable materials to wear. The colors taken are black, cream, brown. The wastra fabric motif is combined with motifs inspired by dry trees and dry soil in the Baluran area, thus strengthening the concept taken.

The target market is teenage to adult women who live in urban areas, can be styled for casual occasions, semi-formal events, or formal events.

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BEUSEA

Beusea was inspired by Indonesia’s underwater riches. The Indonesian sea is a region with very diverse and colorful seabed biota and the highest diversity of coral reefs in the world. The geometric shape of sea coral reefs inspired the Beusea collection to take Indonesian woven fabrics.

The look is inspired by the 1960s look which has an A line silhouette, geometrical shape, mini dress, mini skirt, minimalism with bright colors and contemporary motifs and a modern look. The materials used are also more diverse and the motifs are more contemporary. The wastra that we use is Woven Troso Jepara cloth. Weaving is a cloth made by combining threads lengthwise (called warp threads) and transversely (called weft threads) alternately.

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BEUSEA

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The look is inspired by the 1960s look which has an A line silhouette, geometrical shape, mini dress, mini skirt, minimalism with bright colors and contemporary motifs and a modern look. The materials used are also more diverse and the motifs are more contemporary. The wastra that we use is Woven Troso Jepara cloth. Weaving is a cloth made by combining threads lengthwise (called warp threads) and transversely (called weft threads) alternately.

Theme : Beusea

Details : Embroidery

Category : Modest Wear

Silhouettes : I, H, and A

Style : Casual

Material : cotton, linen

Wastra : Jepara Troso

Weaving Color : Navy, Brown, Cream, Grey, Yellow, Orange