Blau is a collection inspired by the Baluran tourist spot located in Banyuputih Situbondo, East Java, Indonesia. There is a Bekol savanna with exotic grass and plants, There is also a vast savanna and forest in which there are several animals, Barren fields of dry trees and rocks. In the afternoon there is a beautiful sunset view.
This collection has a casual style with a ready to wear deluxe concept, comfortable materials to wear. The colors taken are black, cream, brown. The wastra fabric motif is combined with motifs inspired by dry trees and dry soil in the Baluran area, thus strengthening the concept taken.
The target market is teenage to adult women who live in urban areas, can be styled for casual occasions, semi-formal events, or formal events.
